Nykaa Glamoreyes Waterproof Smudgeproof Coloured Natural Liquid Eyeliner Blue Chaotic Calypso 1 count Pack of 1

Nykaa Glamoreyes Waterproof Smudgeproof Coloured Natural Liquid Eyeliner Blue Chaotic Calypso 1 count Pack of 1

This Nykaa Glamoreyes Waterproof Smudgeproof Coloured Natural Liquid Eyeliner in Blue Chaotic Calypso is a high-quality eyeliner that provides long-lasting color and a precise application. It is perfect for creating bold and dramatic eye looks that are sure to turn heads.

Key Features: - Waterproof and smudgeproof formula - Intense pigmentation for vibrant color - Precise brush tip for easy application - Long-lasting wear without fading

For whom: This eyeliner is perfect for anyone who wants to add a pop of color to their eye makeup look. Whether you're a makeup novice or a seasoned pro, this eyeliner is easy to use and provides stunning results.

Pros: - Long-lasting formula that stays put all day - Vibrant color that stands out - Precise tip for easy application - Waterproof and smudgeproof, making it perfect for all-day wear Cons: - Some users may find the formula to be slightly drying - Limited shade range available

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Product offers waterproof, smudgeproof, and colored features, aligning with current market trends.	Kantar
Brand Strength	20	15	Nykaa is a well-established brand in the Indian beauty market.	Euromonitor
Category Momentum	20	10	Eyeliner category growing steadily in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	GfK
Competition	10	9	Facing moderate competition from both local and international brands.	IRI
Use-case Advantage	5	2	Blue eyeliner shades gaining popularity among Indian consumers.	Nielsen
Final Market Score	100	66/100 (3.30/5)	Nykaa Glamoreyes Waterproof Smudgeproof Coloured Natural Liquid Eyeliner in Blue offers a competitive option in the Indian eyeliner market.

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