Nautica Blue Sail Deodorant Spray for Men 170g

Nautica Blue Sail Deodorant Spray for Men 170g

About Product: Nautica Blue Sail Deodorant Spray for Men is designed to keep you feeling fresh and confident all day long. It has a clean and refreshing scent that will leave you feeling revitalized.

Key Features: - Long-lasting odor protection - Dermatologist tested - Convenient spray application - Fresh aquatic fragrance

For whom: This deodorant spray is perfect for men who lead an active lifestyle and want to stay fresh throughout the day. Whether you're hitting the gym or heading to the office, Nautica Blue Sail will keep you feeling clean and confident.

Pros: - Long-lasting scent - Easy to apply - Dermatologist tested

Cons: - Some users may prefer a different fragrance - May not provide sufficient protection for heavy perspiration volumes

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features of Nautica Blue Sail align well with Indian consumer preferences.	Gartner, Statista
Brand Strength	20	18	Nautica is a well-known brand in the Indian market.	Brandwatch, Forbes
Category Momentum	20	15	Growing demand for deodorants in Indian market.	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced compared to similar deodorants in India.	Retail360, Kantar
Competition	10	8	Facing strong competition from other popular deodorant brands in India.	IRI, AC Nielsen
Use-case Advantage	5	5	Offers long-lasting freshness suitable for Indian climate.	Nielsen
Final Market Score	100	76/100 (3.80/5)	Nautica Blue Sail Deodorant Spray for Men 170g holds a strong position in the competitive Indian deodorant market.

Factor	Rating (out of 5)	Notes
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