NATURAVIE ORGANIC VIBE Pure Flaxseed Gel With Vitamin E For Hair Skin Strengthens Nourishes Hair Skin Health Safe Mild For All Skin Type Reduces Fine Lines Wrinkles 300ml Pack of 1

NATURAVIE ORGANIC VIBE Pure Flaxseed Gel With Vitamin E For Hair Skin Strengthens Nourishes Hair Skin Health Safe Mild For All Skin Type Reduces Fine Lines Wrinkles 300ml Pack of 1

Key Features: - Made with organic flaxseed gel and vitamin E - Strengthens and nourishes hair and skin - Suitable for all skin types - Reduces fine lines and wrinkles
For whom: - Individuals looking for a natural and organic hair and skin care product - Those with sensitive skin looking for a mild and safe option - People concerned about reducing signs of aging such as fine lines and wrinkles
Pros: - Organic and natural ingredients - Multi-purpose product for hair and skin - Suitable for all skin types - Helps improve skin health and reduce signs of aging
Cons: - Some users may not like the consistency of flaxseed gel - Packaging may be a bit bulky for travel purposes - Results may vary for different individuals

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Rich in flaxseed and Vitamin E, meeting consumer preferences for natural ingredients.	GfK
Brand Strength	20	10	Established brand reputation in organic beauty products.	Euromonitor
Category Momentum	20	15	Growing demand for natural hair and skin care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar organic products in the market.	Nielsen
Competition	10	6	Facing moderate competition from other established organic beauty brands offering similar products.	IRI
Use-case Advantage	5	5	Addresses multiple hair and skin concerns in a single product, appealing to busy consumers.	Kantar
Final Market Score	100	66/100 (3.30/5)	Organic Vibe Flaxseed Gel is well-positioned in the growing Indian market for natural hair and skin care products.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—