My Colors Liquid Blush Stick with Cushion Applicator Soft Touch Long Lasting Natural Matte Finish Silky Cream Face blusher B2

My Colors Liquid Blush Stick with Cushion Applicator Soft Touch Long Lasting Natural Matte Finish Silky Cream Face blusher B2

This My Colors Liquid Blush Stick is perfect for adding a natural flush of color to your cheeks. The soft touch cushion applicator makes it easy to blend and create a seamless finish.

Key Features:
- Long lasting formula
- Natural matte finish
- Silky cream texture
- Easy to blend with cushion applicator

This liquid blush stick is ideal for those who want a long-lasting and natural-looking blush. The matte finish gives a subtle touch of color, perfect for everyday wear.

Pros:
- Easy to apply with cushion applicator
- Long lasting formula
- Matte finish looks natural

Cons:
- May require touch-ups throughout the day for oily skin types
- Limited shade range available

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers long-lasting matte finish, a popular choice in Indian market.	Vogue, Femina
Brand Strength	20	18	Established brand with a loyal customer base in India.	Brand Equity, Business Standard
Category Momentum	20	15	Growing demand for liquid blush sticks in Indian market.	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced compared to similar products in India.	Elle, Cosmopolitan
Competition	10	8	Facing moderate competition from similar liquid blush sticks in India.	Femina, Elle
Use-case Advantage	5	5	Convenient cushion applicator for easy and precise application.	Vogue
Final Market Score	100	76/100 (3.80/5)	Strong brand and feature fit drive high potential in the Indian liquid blush stick market.

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