Moxie Beauty On The Fly Hair finishing stick for women Anti frizz baby hair fixer Non sticky and non greasy Anti flyaway wand 10 ml Pack of 1

Moxie Beauty On The Fly Hair finishing stick for women Anti frizz baby hair fixer Non sticky and non greasy Anti flyaway wand 10 ml Pack of 1

Key Features: - Moxie Beauty On The Fly Hair finishing stick is designed specifically for women to combat frizz and baby hairs. - Non-sticky and non-greasy formula ensures a smooth finish without weighing down the hair. - The anti-flyaway wand helps tame unruly hair for a polished look. - Convenient 10 ml size makes it perfect for on-the-go touch-ups.
For whom: - Women of all hair types who struggle with frizz, baby hairs, and flyaways. - Perfect for those who want a quick and easy solution to keep their hair looking sleek and polished throughout the day. - Ideal for busy individuals who need a portable hair fixer to keep in their purse or bag.
Pros: - Portable size for quick touch-ups on the go. - Non-sticky and non-greasy formula for a lightweight finish. - Helps tame frizz, baby hairs, and flyaways for a polished look. Cons: - The small size may not be suitable for those looking for a larger hair finishing product. - Some users may prefer a scent-free formula.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Unique anti-frizz and non-greasy formula meets consumer needs	Euromonitor
Brand Strength	20	10	Established brand with good reputation in beauty segment	Brandwatch
Category Momentum	20	15	Growing demand for hair styling products in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the category	Retail360
Competition	10	6	Facing moderate competition from established and new brands	Kantar
Use-case Advantage	5	5	Addresses specific need for baby hair fixing and flyaway control	BeautyInsider
Final Market Score	100	66/100 (3.30/5)	Innovative hair finishing stick with strong market fit and competitive pricing.

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