Miss Care Original MC Mix Fruit Vinegar Gel Colour Natural Black Hair 1000 ml Ammonia Free Hair Dye for Men and Women Smooth Application

Miss Care Original MC Mix Fruit Vinegar Gel Colour Natural Black Hair 1000 ml Ammonia Free Hair Dye for Men and Women Smooth Application

The Miss Care Original MC Mix Fruit Vinegar Gel is a natural black hair dye that is free from harmful chemicals like ammonia. It provides smooth application and long-lasting color for both men and women.

Key Features: - Natural black hair color - Ammonia-free formula - Smooth application - Long-lasting results

For whom: This hair dye is suitable for both men and women who are looking for a safe and effective way to color their hair black.

Pros: - Contains mix fruit vinegar for added nourishment - Easy application process - Natural-looking black color

Cons: - May require multiple applications for desired color intensity

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a wide range of natural black shades suitable for Indian hair types.	GfK
Brand Strength	20	10	Established brand with loyal customer base in the hair dye segment.	Euromonitor
Category Momentum	20	15	Growing demand for semi-permanent hair colors in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Kantar
Competition	10	6	Facing moderate competition from other established hair dye brands.	IRI
Use-case Advantage	5	5	Easy and smooth application process for both men and women.	Nielsen
Final Market Score	100	66/100 (3.30/5)	Well-positioned semi-permanent hair color with strong market fit.

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