Me Now Soft Matte Lip Pencil Multicolour

Me Now Soft Matte Lip Pencil Multicolour

Me Now Soft Matte Lip Pencil Multicolour is a versatile lip pencil that comes in a variety of vibrant shades. It is highly pigmented and offers a long-lasting matte finish that stays put all day.

Key Features:
- Highly pigmented
- Long-lasting matte finish
- Variety of vibrant shades
- Easy to apply

For whom:
This lip pencil is perfect for makeup enthusiasts who love experimenting with different lip colors. It is also great for those who prefer a matte finish that doesn't budge throughout the day.

Pros:
- Intense color payoff
- Long-lasting formula
- Easy to sharpen

Cons:
- Some shades may be drying on the lips
- May require touch-ups after meals

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Wide range of colors and long-lasting formula.	Vogue India
Brand Strength	20	10	Established brand with loyal customer base.	Brandwatch
Category Momentum	20	15	Growing demand for lip liners in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products.	Retail360
Competition	10	6	Facing moderate competition from other popular brands.	Cosmopolitan India
Use-case Advantage	5	5	Versatile for both everyday wear and special occasions.	Elle India
Final Market Score	100	66/100 (3.30/5)	Well-positioned lip liner with strong brand and feature fit.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—