Maybelline New York Fit Me Two Way Pressed Cake For Dry Skin Matte Powder Foundation Medium Coverage 120 Classic Ivory 9 G Pack Of 1

Maybelline New York Fit Me Two Way Pressed Cake For Dry Skin Matte Powder Foundation Medium Coverage 120 Classic Ivory 9 G Pack Of 1

The Maybelline New York Fit Me Two Way Pressed Cake is a powder foundation specifically designed for dry skin. It provides medium coverage and a matte finish, making it perfect for everyday wear.

Key Features: - Formulated for dry skin - Provides medium coverage - Matte finish - Convenient pressed powder compact

For whom: This product is ideal for those with dry skin who are looking for a powder foundation that provides coverage while keeping their skin hydrated. It is great for all skin tones, with shade 120 Classic Ivory being a versatile option.

Pros: - Helps control oil and shine - Long-lasting formula - Easy to apply and blend - Portable compact for on-the-go touch-ups

Cons: - May require touch-ups throughout the day - Limited shade range

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Suitable for dry skin with medium coverage, meeting market needs.	Kantar
Brand Strength	20	15	Maybelline New York is a well-established brand in India.	Euromonitor
Category Momentum	20	10	Growing demand for compact powders in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	GfK
Competition	10	6	Facing competition from other popular compact powder brands.	Canalys
Use-case Advantage	5	5	Offers a matte finish suitable for daily wear.	IDC
Final Market Score	100	66/100 (3.30/5)	Maybelline Fit Me Compact Powder offers a balanced mix of features and pricing in the Indian market.

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