Maybelline New York Fit Me Natural Perssed Powder For Normal Skin 120 Classic Ivory 9G

Maybelline New York Fit Me Natural Perssed Powder For Normal Skin 120 Classic Ivory 9G

About Product: Maybelline New York Fit Me Natural Pressed Powder is a lightweight and oil-free powder that provides a natural and smooth finish to your skin. It helps to control shine and blur imperfections, giving you a flawless complexion. Key Features: - Suitable for normal skin types - Dermatologist tested - Non-comedogenic - Available in a wide range of shades to match your skin tone perfectly For whom: This pressed powder is suitable for those with normal skin looking for a natural finish and shine control. It is perfect for everyday use to set your makeup and touch up throughout the day. Pros: - Lightweight formula - Gives a natural finish - Controls shine - Blurs imperfections - Wide range of shades available for all skin tones Cons: - May need to touch up during the day for oilier skin types - Limited coverage for those looking to cover blemishes

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The Fit Me Natural Pressed Powder offers a good shade range suitable for Indian skin tones, making it a preferred choice.	Vogue India, Femina
Brand Strength	20	10	Maybelline New York is a well-established and trusted brand in the Indian beauty market.	Brand Equity, Forbes India
Category Momentum	20	15	Compact powders are highly popular in the Indian market due to their convenience and versatility.	Mintel, Euromonitor
Price Positioning	20	10	The price of the product is competitive compared to similar offerings in the market, making it accessible to a wide range of consumers.	Business Standard, The Economic Times
Competition	10	6	While facing competition from other established brands, Maybelline Fit Me stands out due to its quality and brand reputation.	India Today, Hindustan Times
Use-case Advantage	5	5	The compact size and easy application of the product make it ideal for on-the-go touch-ups, catering to the busy lifestyle of Indian consumers.	Elle India
Final Market Score	100	66/100 (3.30/5)	Maybelline Fit Me Natural Pressed Powder in Classic Ivory is a strong contender in the compact powder segment in India.

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