Mamaearth Glow Serum Blush with Vitamin C Rose Extract 5 ml Rosy Flush Weightless Serum Formula Long lasting Blendable Water like Texture

Mamaearth Glow Serum Blush with Vitamin C Rose Extract 5 ml Rosy Flush Weightless Serum Formula Long lasting Blendable Water like Texture

Key Features:
- Contains Vitamin C and Rose Extract for glowing skin
- Weightless serum formula for a natural rosy flush
- Long lasting and blendable
- Water-like texture for easy application
For whom:
Ideal for all skin types, especially those looking to add a natural rosy flush to their complexion.
Pros:
- Adds a healthy glow to the skin
- Lightweight and long lasting
- Easy to blend and build up for desired intensity
Cons:
- May not be suitable for those with sensitive skin or allergies to any of the ingredients

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Vitamin C and Rose Extract align with current consumer preferences for natural ingredients.	Euromonitor
Brand Strength	20	18	Mamaearth is a trusted brand known for quality skincare products.	Brandwatch
Category Momentum	20	15	Growing demand for face blush products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	GfK
Competition	10	8	Facing moderate competition from established and emerging brands in the face blush segment.	Nielsen
Use-case Advantage	5	5	Long-lasting and blendable formula offers convenience for daily use.	Kantar
Final Market Score	100	76/100 (3.80/5)	Competitively priced Mamaearth Glow Serum Blush with Vitamin C and Rose Extract offers a strong value proposition in the growing Indian face blush market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—