ADS Lip Liner Pencil Matte Finish Multicolor

ADS Lip Liner Pencil Matte Finish Multicolor

The ADS Lip Liner Pencil Matte Finish Multicolor is a versatile lip product that can be used to define and fill in the lips for a long-lasting matte finish.

Key Features:
- Comes in multiple colors for a variety of looks
- Smooth and creamy formula for easy application
- Matte finish for a modern and chic look

For whom:
This product is perfect for anyone looking to enhance their lips with precise and long-lasting color. It is suitable for both beginners and makeup enthusiasts.

Pros:
- Long-lasting formula that stays put throughout the day
- Variety of colors to suit different makeup looks
- Easy to sharpen for precise application

Cons:
- May require frequent sharpening for a sharp point
- Some colors may require multiple layers for full coverage

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Variety of colors and matte finish on-trend	Vogue India
Brand Strength	20	10	Established brand with loyal customer base	Brandwatch
Category Momentum	20	15	Strong demand for lip liners in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar products	Retail360
Competition	10	6	Facing strong competition from other popular brands	Cosmopolitan India
Use-case Advantage	5	5	Versatile for different lip looks and occasions	Elle India
Final Market Score	100	66/100 (3.30/5)	ADS Matte Finish Lip Liner Pencil is well-positioned in the competitive Indian lip liner market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—