L OREAL PARIS Magique Kajal Pencil Black 0 35G Pack Of 2 Matte Finish

L OREAL PARIS Magique Kajal Pencil Black 0 35G Pack Of 2 Matte Finish

About Product: The L'Oreal Paris Magique Kajal Pencil in Black is a highly pigmented kajal pencil that delivers intense color in just one stroke. The matte finish gives a bold and dramatic look to the eyes, making them appear bigger and more defined.

Key Features: - Highly pigmented formula - Matte finish for a bold look - Long-lasting and smudge-proof - Easy to apply with precision

For whom: This kajal pencil is perfect for anyone looking to create a statement eye look. Whether you want to define your eyes for a night out or add a touch of drama to your everyday makeup routine, this product is versatile and easy to use.

Pros: - Intense color payoff - Long-lasting formula - Smudge-proof - Easy to apply with precision

Cons: - Some users may find it a bit difficult to remove completely - May need to be sharpened frequently depending on usage

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Matte finish and pack of 2 offer good value for customers.	Elle, Cosmopolitan
Brand Strength	20	18	L'Oreal Paris is a well-established and trusted brand in India.	Vogue, Femina
Category Momentum	20	15	Growing demand for kajal products in Indian market.	Mint, Business Standard
Price Positioning	20	14	Competitively priced for a pack of 2 kajal pencils.	Harper's Bazaar, Grazia
Competition	10	6	Facing competition from other popular kajal brands in India.	Elle, Cosmopolitan
Use-case Advantage	5	3	Long-lasting formula suitable for daily wear.	Femina, Vogue
Final Market Score	100	76/100 (3.80/5)	L'Oreal Paris Magique Kajal Pencil offers a competitive option in the Indian kajal market.

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