Insight Cosmetics Radiance Filter Liquid Highlighter With Radiance Finish Waterproof Easily Blendable Illuminator For Face Makeup 11gm FD40 Medium Beige

Insight Cosmetics Radiance Filter Liquid Highlighter With Radiance Finish Waterproof Easily Blendable Illuminator For Face Makeup 11gm FD40 Medium Beige

About Product: Insight Cosmetics Radiance Filter Liquid Highlighter is a high-quality illuminator that provides a luminous radiance finish to your face makeup. It is waterproof and easily blendable, making it perfect for achieving a natural glow that lasts all day.

Key Features: - Radiance finish for a glowing complexion - Waterproof formula for long-lasting wear - Easy to blend for seamless application - Comes in a 11gm tube for convenience

For whom: This liquid highlighter is suitable for anyone looking to add a touch of radiance to their makeup look. Whether you're a makeup enthusiast or a beauty beginner, this product is perfect for enhancing your features and achieving a luminous finish.

Pros: - Provides a natural-looking glow - Waterproof formula is perfect for all-day wear - Easy to blend for a seamless finish - Comes in a convenient tube for on-the-go touch-ups

Cons: - May not be suitable for those looking for a more intense highlight - Limited shade range available

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers waterproof and easily blendable features, meeting market expectations.	Vogue India
Brand Strength	20	10	Established brand with loyal customer base in India.	Brand Equity
Category Momentum	20	15	Growing demand for highlighters & illuminators in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Beauty Insider
Competition	10	6	Facing moderate competition from other popular highlighter brands in India.	Femina
Use-case Advantage	5	5	Provides a radiant finish suitable for various face makeup looks.	Elle India
Final Market Score	100	66/100 (3.30/5)	Well-positioned highlighter with competitive pricing and desired features for Indian market.

Factor	Rating (out of 5)	Notes
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