inatur Brown Kajal Organic Vegan Long Lasting Smudge Proof Eye Kohl Kajal for Eye Makeup Ideal for Defining Eyes All Day Wear 3 5g

inatur Brown Kajal Organic Vegan Long Lasting Smudge Proof Eye Kohl Kajal for Eye Makeup Ideal for Defining Eyes All Day Wear 3 5g

The Inatur Brown Kajal is an organic, vegan, long-lasting smudge-proof eye kohl kajal that is perfect for eye makeup. It is ideal for defining your eyes and can be worn all day without needing to reapply.
Key Features: - Organic and vegan formula - Long-lasting and smudge-proof - Ideal for defining eyes - Can be worn all day without needing to reapply
This kajal is suitable for anyone looking to enhance their eye makeup and achieve a defined look that lasts all day. It is perfect for those who want a natural and organic option for their makeup routine.
Pros: - Long-lasting formula - Smudge-proof - Organic and vegan - Defines eyes beautifully - All-day wear Cons: - Some users may prefer a darker shade option

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers long-lasting and smudge-proof formula, meeting the needs of Indian consumers for all-day wear.	Vogue, Elle
Brand Strength	20	18	Established brand with a reputation for quality and innovation in beauty products.	Brandwatch, Forbes
Category Momentum	20	15	Growing demand for natural and organic beauty products in Indian market.	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced compared to similar organic kajal products in the market.	Retail360, Business Today
Competition	10	0	Intense competition in the kajal & kohls segment with multiple brands offering similar features.	ETRetail, India Retailing
Use-case Advantage	5	3	Ideal for defining eyes and suitable for daily wear, catering to the practical needs of Indian consumers.	Femina
Final Market Score	100	66/100 (3.30/5)	Inatur Brown Kajal offers a competitive organic option with strong brand reputation in the growing Indian market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—