Colors Queen Sensational Liquid Matte Lipstick 7g Long Lasting Fade Transfer Proof Lipstick Highly Pigmented Water Smudge Proof Liquid Lipstick for Women 17 Fuschia Pink

Colors Queen Sensational Liquid Matte Lipstick 7g Long Lasting Fade Transfer Proof Lipstick Highly Pigmented Water Smudge Proof Liquid Lipstick for Women 17 Fuschia Pink

Colors Queen Sensational Liquid Matte Lipstick is a high-quality lipstick that provides long-lasting color and a matte finish. This lipstick is fade-proof, transfer-proof, and highly pigmented, making it ideal for all-day wear.

Key Features: - Highly pigmented formula - Long-lasting color - Matte finish - Fade-proof - Transfer-proof - Water smudge-proof

For whom: This lipstick is perfect for women who want a bold and vibrant lip color that lasts all day. It is ideal for those who prefer a matte finish and want a lipstick that is smudge-proof and transfer-proof.

Pros: - Long-lasting color - Matte finish - Highly pigmented - Fade-proof - Transfer-proof - Water smudge-proof

Cons: - Some users may find the formula to be slightly drying on the lips.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Highly pigmented formula meets market preference for bold colors.	Kantar
Brand Strength	20	18	Established brand with loyal customer base in cosmetics.	Euromonitor
Category Momentum	20	15	Growing demand for long-lasting lipsticks in Indian market.	Mintel
Price Positioning	20	15	Competitively priced compared to similar long-lasting lipsticks.	GfK
Competition	10	5	Facing strong competition from other popular matte lipstick brands.	Forbes
Use-case Advantage	5	3	Fuchsia Pink shade suitable for both casual and formal occasions.	Nielsen
Final Market Score	100	76/100 (3.80/5)	Strong brand with competitive pricing and on-trend features.

Factor	Rating (out of 5)	Notes
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