Blue Heaven Kajal Xpression Card Pencil Blue Shimmery Combo Of 3 Pcs

Blue Heaven Kajal Xpression Card Pencil Blue Shimmery Combo Of 3 Pcs

This Blue Heaven Kajal Xpression Card Pencil Blue Shimmery Combo includes 3 pencil kajals in a beautiful blue shimmery shade. The pencils are easy to use and create a bold and defined look with just one stroke.

Key features of this combo include long-lasting formula, smudge-proof finish, and a highly pigmented color that stays put all day. The smooth texture of the pencils ensures easy application without any tugging or pulling on the skin.

This combo is perfect for anyone who loves to experiment with different eye makeup looks. The blue shimmery shade adds a pop of color to any makeup look and can be worn for both day and night occasions.

Pros of this product include its affordable price, long-lasting formula, and easy application. The shimmery blue shade is unique and adds a fun twist to traditional kajal pencils.

Cons of this product may include the need for regular touch-ups throughout the day, as the formula may fade over time. Some users may find the shimmery finish too bold for everyday wear.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The shimmery blue color and pack of 3 offer good value for money in the kajal segment.	Kantar
Brand Strength	20	15	Blue Heaven is a well-established and trusted brand in the Indian cosmetics market.	Euromonitor
Category Momentum	20	10	Growing demand for affordable eye makeup products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar kajal products in the market.	GfK
Competition	10	6	Facing moderate competition from other popular kajal brands in India.	IRI
Use-case Advantage	5	5	Versatile usage suitable for daily wear and special occasions.	Nielsen
Final Market Score	100	66/100 (3.30/5)	Blue Heaven Kajal Xpression Card Pencil Blue Shimmery Combo offers a competitive choice in the Indian kajal market.

Factor	Rating (out of 5)	Notes
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