L Oreal Paris Colour Riche Matte Lip Liner Matte S It 0 04 Oz

L Oreal Paris Colour Riche Matte Lip Liner Matte S It 0 04 Oz

The L'Oreal Paris Colour Riche Matte Lip Liner is a highly pigmented lip liner that provides a matte finish to your lips. It comes in a retractable pencil form for easy application.

Key Features:
- Highly pigmented
- Matte finish
- Retractable pencil
For those who are looking for a long-lasting lip liner with a matte finish, this product is perfect for you. It helps to define your lips and prevent your lipstick from feathering.

Pros:
- Long-lasting
- Matte finish
- Easy to apply
Cons:
- Limited shade range
- May be drying for some users

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The matte finish and shade range of the lip liner align well with current market trends.	Vogue India
Brand Strength	20	15	L'Oreal Paris is a well-established and trusted brand in India.	Brand Equity
Category Momentum	20	10	Lip liners are a popular and growing category in the Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar quality lip liners in the market.	Retail Today
Competition	10	9	Facing moderate competition from other popular lip liner brands in India.	Elle India
Use-case Advantage	5	2	The lip liner offers long-lasting wear suitable for daily use.	Femina
Final Market Score	100	66/100 (3.30/5)	L'Oreal Paris Colour Riche Matte Lip Liner in Matte Shade S is a strong contender in the Indian lip liner market.

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