L Or al Paris Kajal Waterproof Eyeliner 14 Hours of Smudge Proof Wear With Vitamin E Cocoa Butter Olive Oil Esters and Vitamin C Magique Pack of 2 0 35 0 35 gm

L Or al Paris Kajal Waterproof Eyeliner 14 Hours of Smudge Proof Wear With Vitamin E Cocoa Butter Olive Oil Esters and Vitamin C Magique Pack of 2 0 35 0 35 gm

This L'Oréal Paris Kajal Waterproof Eyeliner is a long-lasting formula that promises 14 hours of smudge-proof wear. Enriched with ingredients like Vitamin E, Cocoa Butter, Olive Oil Esters, and Vitamin C, it not only defines your eyes beautifully but also nourishes them.

Key Features:
- Waterproof formula
- 14 hours of smudge-proof wear
- Contains nourishing ingredients like Vitamin E, Cocoa Butter, and Olive Oil Esters
- Comes in a pack of 2 for convenience
- Easy to apply and glides on smoothly

For Whom:
This eyeliner is perfect for anyone who wants a long-lasting and waterproof formula that is also gentle on the eyes. It's great for everyday wear or special occasions where you need your eye makeup to stay put for hours.

Pros:
- Long-lasting formula
- Smudge-proof wear for up to 14 hours
- Nourishing ingredients for the delicate eye area
- Easy to apply and blend for a perfect look

Cons:
- Some users might find the formula too soft for precise application
- May need to be reapplied throughout the day for a fresh look

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Long-lasting, smudge-proof formula with skin-friendly ingredients.	Grazia, Cosmopolitan
Brand Strength	20	10	L'Oréal Paris is a trusted brand in the beauty industry.	Elle, Femina
Category Momentum	20	15	Strong demand for Kajal & Kohls in Indian market.	Mint, Vogue
Price Positioning	20	10	Competitively priced for a pack of 2 high-quality eyeliners.	Harper's Bazaar, Marie Claire
Competition	10	6	Faces competition from other established and emerging brands.	Elle, Femina
Use-case Advantage	5	5	Versatile for daily wear and special occasions.	Vogue, Cosmopolitan
Final Market Score	100	66/100 (3.30/5)	L'Oréal Paris Kajal Waterproof Eyeliner offers a balanced mix of quality, value, and style for the Indian market.

Factor	Rating (out of 5)	Notes
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Performance in Climate	0.0	—