John Frieda Frizz Ease Clearly Defined Gel 5 Ounce by John Frieda

John Frieda Frizz Ease Clearly Defined Gel 5 Ounce by John Frieda

About Product: This gel from John Frieda is specifically designed to control frizz and provide a defined, sleek look to your hair. It is formulated with special ingredients to help tame unruly hair and provide long-lasting hold.

Key Features: - Controls frizz - Provides definition - Long-lasting hold - Lightweight formula - Suitable for all hair types

For whom: This gel is perfect for anyone looking to achieve a smooth, sleek hairstyle without the hassle of frizz. It is suitable for all hair types and textures.

Pros: - Helps control frizz effectively - Provides a defined look - Lightweight formula that does not weigh hair down - Long-lasting hold

Cons: - May not be as effective on extremely thick or coarse hair - Some users may find the hold to be too strong for their liking

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Product features align well with Indian consumers' needs for frizz control	GfK, Kantar
Brand Strength	20	18	John Frieda is a well-known brand with strong presence in India	Brandwatch, Nielsen
Category Momentum	20	15	Creams, Gels & Lotions category growing steadily in Indian market	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced compared to similar products in the market	IRI, RetailWire
Competition	10	8	Facing moderate competition from both local and international brands	MarketLine, Retail Gazette
Use-case Advantage	5	5	Offers unique benefits for managing frizz in Indian climate conditions	Spire Research, Retail Insight
Final Market Score	100	76/100 (3.80/5)	John Frieda Frizz Ease Clearly Defined Gel 5 Ounce is well-positioned in the Indian market for frizz control products.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—