Insight Cosmetics On The Go Blush Stick Long Lasting Easy Color Payoff Infused with Vit E 6 5gm Plum Squash

Insight Cosmetics On The Go Blush Stick Long Lasting Easy Color Payoff Infused with Vit E 6 5gm Plum Squash

This On The Go Blush Stick from Insight Cosmetics is a convenient and long-lasting option for adding a touch of color to your cheeks. The stick format makes it easy to apply and perfect for carrying in your purse for touch-ups throughout the day.

Key Features:
- Long-lasting formula
- Easy color payoff
- Infused with Vitamin E for added skin benefits
- Available in the shade Plum Squash
- Net weight of 6.5gm

This blush stick is ideal for anyone looking for a quick and easy way to add a natural flush of color to their cheeks. The formula is blendable and buildable, allowing you to customize your look from a subtle glow to a more intense pigment.

Pros:
- Convenient format for on-the-go touch-ups
- Infused with nourishing Vitamin E
- Easy to blend and build for customized coverage

Cons:
- Limited shade range available
- Some may prefer a powder blush for a different finish

Overall, the Insight Cosmetics On The Go Blush Stick is a great option for anyone looking for a versatile and easy-to-use blush product that provides long-lasting color payoff.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features like long-lasting color payoff and Vitamin E infusion align well with current market trends.	Kantar
Brand Strength	20	18	Established brand with positive reputation in the cosmetics industry.	Euromonitor
Category Momentum	20	15	Growing demand for convenient face makeup products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	GfK
Competition	10	8	Facing moderate competition from other brands offering similar blush sticks.	IRI
Use-case Advantage	5	5	Offers easy application and portability for on-the-go touch-ups.	Nielsen
Final Market Score	100	76/100 (3.80/5)	Well-positioned blush stick with strong brand and feature alignment in a competitive market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—