INCOLOR IC058 Maxi Long Lasting Smudge Proof Sketch Pen Eyeliner for Women 2 Gram Black

INCOLOR IC058 Maxi Long Lasting Smudge Proof Sketch Pen Eyeliner for Women 2 Gram Black

The INCOLOR IC058 Maxi Long Lasting Smudge Proof Sketch Pen Eyeliner is a must-have for women who love to create bold and beautiful eye looks. This eyeliner comes in a sleek and easy-to-use sketch pen format, making it perfect for creating precise lines and defining your eyes effortlessly.
Key Features: - Long lasting formula that stays put all day without smudging - Waterproof and smudge-proof, perfect for all-day wear - Intense black color for a dramatic eye look - Easy-to-use sketch pen format for precise application - Suitable for all skin types
For whom: This eyeliner is suitable for women who want a long-lasting and smudge-proof eyeliner that creates a bold and dramatic eye look. Whether you're a makeup enthusiast or just someone who loves to enhance their eyes, this eyeliner is perfect for you.
Pros: - Long-lasting formula that doesn't budge - Waterproof and smudge-proof for all-day wear - Intense black color for a dramatic look - Easy-to-use sketch pen format for precise application
Cons: - Some users may find the formula too drying - The intense black color may be too bold for some preferences

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Long-lasting and smudge-proof features align with consumer preferences	Kantar
Brand Strength	20	10	Established brand reputation in cosmetics sector	Euromonitor
Category Momentum	20	15	Strong demand for eyeliners in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market	Nielsen
Competition	10	6	Facing moderate competition from both local and international brands	Statista
Use-case Advantage	5	5	Versatile for daily wear and special occasions	GfK
Final Market Score	100	66/100 (3.30/5)	Incolor IC058 Eyeliner offers a balanced mix of features and pricing for the Indian market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—