AYU HINA Henna Black 40 g Pack of 5

AYU HINA Henna Black 40 g Pack of 5

About Product: AYU HINA Henna Black Powder is a natural hair coloring product made from high-quality henna leaves. It is free from any harmful chemicals and provides long-lasting color to your hair.

Key Features: - Each pack contains 40g of henna black powder - Easy to use and apply - Gives a rich black color to your hair - Suitable for all hair types - Made with natural ingredients

For whom: This product is ideal for anyone looking for a natural and chemical-free way to color their hair black. It is suitable for both men and women of all ages.

Pros: - Natural ingredients - Long-lasting color - Easy to use - Suitable for all hair types

Cons: - May require multiple applications for desired color intensity

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The product offers a convenient pack of 5 for regular users, enhancing value proposition.	Retail360
Brand Strength	20	10	AYU HINA is a recognized brand in the henna industry in India.	Brandwatch
Category Momentum	20	15	Growing demand for semi-permanent hair color products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	PriceWatch
Competition	10	6	Facing moderate competition from other henna brands offering similar products.	MarketWatch
Use-case Advantage	5	5	Black henna color is popular among Indian consumers for its long-lasting effect.	BeautyInsider
Final Market Score	100	66/100 (3.30/5)	AYU HINA Henna Black Powder 40g - Pack of 5 holds a strong position in the Indian semi-permanent hair color market.

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