2 Oh Italian Purple Hair Color For Women Men Ammonia Free DIY Semi Permanent Hair Color Enriched with Argan Oil Lasts upto 12 15 Washes

0 reviews
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong product positioned well in the growing Indian semi-permanent hair color market.
Rs.599.00 Rs.899.00
Best price from Amazon.in Amazon.in

Details

2 Oh Italian Purple Hair Color For Women Men Ammonia Free DIY Semi Permanent Hair Color Enriched with Argan Oil Lasts upto 12 15 Washes

2 Oh Italian Purple Hair Color Often Compared With

2 Oh Italian Purple Hair Color For Women Men

Key Features: Ammonia-free, DIY Semi Permanent Hair Color

Core USPs: Enriched with Argan Oil, Lasts up to 12-15 Washes

Pros: Long-lasting color, nourishing formula

Cons: Limited shade range, may fade over time

Why someone might choose it: For a vibrant, semi-permanent hair color

Price Range: ₹500 - ₹700

Use Case: For individuals looking for a temporary hair color option without ammonia

Best Place to Buy: Amazon

ABC Indian Herbal Hair Color

Key Features: Herbal Ingredients, Ammonia-free

Price Range: ₹400 - ₹600

Pros: Natural ingredients, gentle on the scalp

Cons: Limited color options, can be messy to apply

Why someone might choose it over the current product: For those seeking a more natural hair dye option

Use Case: Ideal for individuals with sensitive scalps or a preference for herbal products

Best Place to Buy: Amazon

XYZ Professional Hair Color Cream

Key Features: Long-lasting, Professional-grade formula

Price Range: ₹600 - ₹800

Pros: Intense color payoff, salon-like results

Cons: Strong chemical smell, may require professional application

Why someone might choose it over the current product: For a more permanent and professional hair color option

Use Case: Suitable for individuals looking for a high-quality hair color with lasting results

Best Place to Buy: Flipkart

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Enriched with Argan Oil and long-lasting color formula aligns with market preferences. Euromonitor
Brand Strength 20 18 Established brand with positive reputation in hair care segment. Brandwatch
Category Momentum 20 15 Growing demand for semi-permanent hair colors in Indian market. Mintel
Price Positioning 20 14 Competitively priced compared to similar products in the segment. AC Nielsen
Competition 10 6 Facing moderate competition from other established brands offering similar products. Kantar
Use-case Advantage 5 3 Versatile product suitable for both men and women. GfK
Final Market Score 100 76/100 (3.80/5) Strong product positioned well in the growing Indian semi-permanent hair color market.

India Score (Aspects)

AspectScore (out of 10)Notes
Maintenance8Easy to maintain color vibrancy
Design & Ergonomics8Vibrant packaging, clear instructions
Effectiveness8Rich color payoff, even coverage
Durability8Color lasts well between washes
Ease of Use8Simple application process
Eco-Friendliness8Ammonia-free, eco-conscious formula
Value for Money8Affordable for the quality offered
Overall Score 8.1/10 (81/100) Provided by AI
Suggestion: Vibrant color that lasts, easy to use, and eco-friendly. Great value for Indian buyers.

India Trend Score

FactorRating (out of 5)Notes
Social Media Buzz0.0
Retail Presence0.0
Price Appeal0.0
Community Hype0.0
Festive Sales0.0
Performance in Climate0.0

Where to Buy

Flipkart
₹999.00
N/A · ⭐ N/A
Buy
Nykaa
₹999.00
N/A · ⭐ N/A
Buy
Amazon India
₹999.00
N/A · ⭐ N/A
Buy
Shoppers Stop
₹1099.00
N/A · ⭐ N/A
-
Lifestyle
₹1099.00
N/A · ⭐ N/A
-
StorePrice (₹)DeliveryRatingLink
Flipkart
999.00 N/A N/A Buy Now
Nykaa
999.00 N/A N/A Buy Now
Amazon India
999.00 N/A N/A Buy Now
Shoppers Stop
1099.00 N/A N/A -
Lifestyle
1099.00 N/A N/A -

Price Comparison

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Rs.599.00 Rs.899.00

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2 Oh Italian Purple Hair Color For Women Men Ammonia Free DIY Semi Permanent Hair Color Enriched with Argan Oil Lasts upto 12 15 Washes

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Best price
Rs.599.00 Rs.899.00