Herbal Boon Hair Colour Homemade Organic 100 gm Soft Black

Herbal Boon Hair Colour Homemade Organic 100 gm Soft Black

The Herbal Boon Hair Colour is a natural and organic hair coloring product that is made with 100% natural ingredients. It is free from harsh chemicals, making it safe for use on all hair types, including sensitive scalp.

Key features of this product include its long-lasting color, easy application process, and the ability to cover greys effectively. It is also enriched with nourishing ingredients that help to strengthen and condition the hair, leaving it soft and smooth.

This product is suitable for anyone looking for a natural alternative to chemical hair dyes. It is especially beneficial for those with sensitive scalps or allergies to traditional hair colors.

Pros: - Made with 100% natural ingredients - Long-lasting color - Nourishes and conditions the hair - Safe for sensitive scalps Cons: - May require multiple applications for desired color intensity

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a wide range of shades and long-lasting color.	Vogue India
Brand Strength	20	15	Established reputation for quality and organic ingredients.	Brand Equity
Category Momentum	20	10	Growing demand for natural hair care products in India.	Mintel
Price Positioning	20	10	Competitively priced compared to similar organic hair colors.	Business Standard
Competition	10	6	Facing competition from other established organic hair color brands.	Cosmopolitan
Use-case Advantage	5	5	Easy application process suitable for home use.	Femina
Final Market Score	100	66/100 (3.30/5)	Herbal Boon Homemade Organic Hair Colour - Soft Black (100g) is a strong contender in the Indian henna market segment.

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