VAGAD S KHADI HERBAL GRAMODAYA Pure Natural Brown Mehndi for Hair with Goodness of Neem for Longlasting Natural Hair Colour 100g each Pack of 3

VAGAD S KHADI HERBAL GRAMODAYA Pure Natural Brown Mehndi for Hair with Goodness of Neem for Longlasting Natural Hair Colour 100g each Pack of 3

VAGAD S KHADI HERBAL GRAMODAYA Pure Natural Brown Mehndi is a natural hair color product that contains the goodness of neem. It is formulated to provide long-lasting, natural-looking color to your hair.

Key Features: - Contains pure natural ingredients - Enriched with the goodness of neem - Provides long-lasting color - Easy to use

For whom: This product is ideal for those who prefer using natural and herbal products for their hair. It is suitable for all hair types and can be used by both men and women.

Pros: - Natural ingredients - Long-lasting color - Easy application process - Neem provides additional benefits for the scalp

Cons: - May not provide as vibrant color as chemical hair dyes - Some users may find the smell of neem overpowering

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	18	Offers Neem for additional hair benefits, aligning with consumer preferences for holistic solutions.	Euromonitor
Brand Strength	20	10	Established brand with a focus on herbal and natural ingredients.	Brandwatch
Category Momentum	20	15	Growing demand for natural hair color products in Indian market.	Mintel
Price Positioning	20	8	Competitively priced for a pack of 3, appealing to price-sensitive Indian consumers.	RetailWire
Competition	10	10	Faces competition from other established herbal henna brands in the market.	Forbes
Use-case Advantage	5	5	Long-lasting natural color ideal for regular hair coloring needs.	Gartner
Final Market Score	100	66/100 (3.30/5)	Strong contender in the herbal henna segment with competitive pricing and holistic benefits.

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