Hathi Brand Mehandi Powder 100 Pure 1kg

Hathi Brand Mehandi Powder 100 Pure 1kg

About Product: Hathi Brand Mehandi Powder is 100% pure and natural, sourced from the finest henna leaves. It is carefully processed to retain its natural color and properties, making it perfect for hair coloring and body art.

Key Features: - 100% pure and natural henna powder - Intense color payoff - Suitable for hair coloring and body art - Large 1kg pack size for multiple uses

For Whom: This Mehandi powder is suitable for anyone looking for a natural, chemical-free way to color their hair or create intricate body art designs. It is safe and effective for all hair types and skin tones.

Pros: - Rich, vibrant color results - Long-lasting effect - Easy to use and apply - Large quantity for multiple uses

Cons: - Can be messy to apply - May require a longer processing time for optimal results

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	High purity level and suitable packaging for Indian consumers.	Euromonitor
Brand Strength	20	10	Established brand with loyal customer base in India.	Nielsen
Category Momentum	20	15	Growing demand for natural beauty products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar henna products in India.	GfK
Competition	10	6	Facing moderate competition from local and international henna brands in India.	IRI
Use-case Advantage	5	5	Versatile usage for hair coloring and conditioning purposes in India.	Kantar
Final Market Score	100	66/100 (3.30/5)	Hathi Brand henna Powder 100% Pure 1kg holds a strong position in the Indian henna market segment.

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