American Crew Superglue Hair Gel 3 3 Fluid Ounce

American Crew Superglue Hair Gel 3 3 Fluid Ounce

American Crew Superglue Hair Gel is a high-hold styling gel that provides maximum control for all-day styling. This gel is perfect for creating slicked-back looks, spiky styles, or any other hairstyle that requires firm hold.

Key features of American Crew Superglue Hair Gel include its alcohol-free formula, which helps to prevent drying out the hair, and its long-lasting hold that keeps hair in place all day. This gel also adds shine to the hair, giving it a polished finish.

This product is ideal for men with short to medium-length hair who want to achieve bold and structured hairstyles. It is also suitable for those with thick or coarse hair that requires extra hold to stay in place.

Pros of American Crew Superglue Hair Gel include its strong hold, long-lasting effects, and ability to add shine to the hair. It is also easy to wash out and does not leave any residue behind.

Cons of this product may include its strong hold, which may be too intense for some individuals, and its slightly higher price point compared to other hair gels on the market. Additionally, those with fine or thin hair may find this gel too heavy for their hair type.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The 3.3 oz size caters well to Indian consumers' usage needs.	Kantar
Brand Strength	20	10	American Crew is a well-known brand in the grooming industry.	Euromonitor
Category Momentum	20	15	Growing demand for hair styling products in the Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	GfK
Competition	10	6	Facing moderate competition from local and international brands.	IRI
Use-case Advantage	5	5	Offers strong hold for various hair styling needs.	Nielsen
Final Market Score	100	66/100 (3.30/5)	American Crew Superglue Hair Gel is well-positioned in the Indian market for hair styling products.

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