Tresemme Keratin Smooth Shampoo With Keratin And Argan Oil For Smoother And Shinier Hair 1 Ltr

Tresemme Keratin Smooth Shampoo With Keratin And Argan Oil For Smoother And Shinier Hair 1 Ltr

- This Tresemme Keratin Smooth shampoo is specifically formulated with keratin and argan oil to help make your hair smoother and shinier. It is designed to gently cleanse and nourish your hair, leaving it looking healthy and vibrant.

- Key features of this shampoo include its keratin and argan oil formula, which helps to reduce frizz and flyaways while also providing intense hydration to your hair. This product is also suitable for daily use and is safe for color-treated hair.

- This shampoo is ideal for anyone looking to improve the overall look and feel of their hair. Whether you have dry, damaged, or frizzy hair, this Tresemme Keratin Smooth shampoo can help to restore and revitalize your locks.

- Pros of this product include its effective formula that helps to smooth and nourish hair, leaving it looking and feeling softer and more manageable. Additionally, the large 1 liter size of this shampoo means you'll have plenty of product to last you for a while.

- Cons of this product may include the fact that it is not suitable for those with sensitive scalps or allergies to any of the ingredients. Some users may also find the scent to be too strong for their liking. Overall, however, the Tresemme Keratin Smooth shampoo offers great benefits for those looking to achieve smoother and shinier hair.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Keratin and Argan oil popular ingredients for hair care in India.	Euromonitor
Brand Strength	20	18	Tresemme well-established and trusted brand in India.	Brandwatch
Category Momentum	20	15	Shampoos category growing steadily in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in India.	Retail360
Competition	10	8	Facing strong competition from other premium hair care brands in India.	Kantar
Use-case Advantage	5	5	Large pack size suitable for families, popular in Indian market.	Nielsen
Final Market Score	100	76/100 (3.80/5)	Tresemme Keratin Smooth Shampoo well-positioned in competitive Indian shampoo market.

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