SESTRY Percos Moisturising Shampoo Hydrating Therapy Greecy Cedar 250 ml

SESTRY Percos Moisturising Shampoo Hydrating Therapy Greecy Cedar 250 ml

SESTRY Percos Moisturising Shampoo is a luxurious hair care product designed to hydrate and nourish the hair while gently cleansing it. Formulated with natural ingredients like Greecy Cedar, this shampoo is perfect for those looking to add moisture and shine to their hair.

Key Features: - Infused with Greecy Cedar for added hydration - Helps to restore moisture and smoothness to the hair - Leaves hair feeling soft, shiny, and healthy - Suitable for all hair types

For whom: This shampoo is ideal for anyone looking to rejuvenate their hair and add moisture back into dry or damaged locks.

Pros: - Hydrates and nourishes the hair - Leaves hair feeling soft and silky - Works well for all hair types - Pleasant Greecy Cedar scent

Cons: - May be a bit pricey for some budgets

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Innovative hydrating therapy formula with cedar essence.	Cosmetics Business
Brand Strength	20	10	Established brand reputation in hair care segment.	Brand Equity
Category Momentum	20	15	Growing demand for premium shampoos in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium shampoos.	Retail Today
Competition	10	6	Facing strong competition from established and new entrants.	Business Standard
Use-case Advantage	5	5	Addresses specific hair hydration needs effectively.	Vogue
Final Market Score	100	66/100 (3.30/5)	SESTRY Percos Moisturising Shampoo offers a competitive blend of innovation and value in the premium shampoo segment.

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