Rajah Ayurveda ROOTZ Shampoo 200ml Pack of 2 Royal Ayurvedic Shampoo for your Hair with Goodness of Hibiscus Brahmi Neem and Shirakakai Paraben Free

Rajah Ayurveda ROOTZ Shampoo 200ml Pack of 2 Royal Ayurvedic Shampoo for your Hair with Goodness of Hibiscus Brahmi Neem and Shirakakai Paraben Free

Rajah Ayurveda ROOTZ Shampoo is a royal ayurvedic shampoo specially crafted for your hair, enriched with the goodness of Hibiscus, Brahmi, Neem, and Shirakakai. It is paraben-free, ensuring a natural and safe experience for your hair.

Key Features:
- Enriched with Hibiscus, Brahmi, Neem, and Shirakakai
- Paraben-free
- Ayurvedic formulation for healthy and strong hair
- Pack of 2 for value and convenience

For Whom:
Ideal for those looking for a natural and ayurvedic solution for their hair concerns. Suitable for all hair types.

Pros:
- Made with natural ingredients
- Ayurvedic formulation for holistic care
- Helps in maintaining hair health and strength

Cons:
- May not be suitable for those with specific hair conditions, it is recommended to do a patch test before regular use.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Rich blend of Hibiscus, Brahmi, Neem, and Shikakai aligns with consumer preference for natural ingredients.	Euromonitor
Brand Strength	20	15	Established brand with a focus on Ayurvedic formulations.	Brand Equity
Category Momentum	20	10	Growing demand for Ayurvedic hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced for a pack of 2 Ayurvedic shampoos.	Retail360
Competition	10	6	Facing competition from other Ayurvedic shampoo brands in the market.	MarketWatch
Use-case Advantage	5	5	Addresses common hair concerns with Ayurvedic ingredients.	BeautyInsider
Final Market Score	100	66/100 (3.30/5)	Rajah Ayurveda ROOTZ Shampoo offers a competitive Ayurvedic solution in the Indian shampoo market.

Factor	Rating (out of 5)	Notes
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