Rajah Ayurveda ROOTZ Shampoo 100ml Pack of 5 Royal Ayurvedic Treatment for your Hair with Goodness of Hibiscus Brahmi Neem and Shirakakai Paraben Free

Rajah Ayurveda ROOTZ Shampoo 100ml Pack of 5 Royal Ayurvedic Treatment for your Hair with Goodness of Hibiscus Brahmi Neem and Shirakakai Paraben Free

- This Rajah Ayurveda ROOTZ Shampoo comes in a 100ml pack of 5, offering a royal Ayurvedic treatment for your hair. It is formulated with the goodness of hibiscus, brahmi, neem, and shikakai, making it a paraben-free option for those looking for natural hair care solutions.

- Key features of this shampoo include its Ayurvedic ingredients known for promoting hair growth, strengthening roots, and nourishing the scalp. The hibiscus helps in conditioning the hair, while brahmi stimulates hair follicles for healthy growth. Neem and shikakai are known for their cleansing and anti-bacterial properties, making this shampoo suitable for all hair types.

- This shampoo is suitable for those looking for a natural and Ayurvedic solution for their hair care needs. It is ideal for individuals who want to promote hair growth, strengthen their hair roots, and improve the overall health of their scalp.

- Pros of this shampoo include its natural and paraben-free formulation, making it safe for regular use. The Ayurvedic ingredients offer multiple benefits for hair health, such as reducing hair fall, improving hair texture, and adding shine. Cons may include the scent or texture not being suitable for all users, as individual preferences can vary.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Rich blend of Hibiscus, Brahmi, Neem, and Shikakai caters to Indian consumers' preference for natural ingredients.	India Today
Brand Strength	20	10	Established brand with a loyal customer base in the Ayurvedic segment.	Brand Equity
Category Momentum	20	15	Growing demand for Ayurvedic hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced for a pack of 5, offering value for money in the Ayurvedic shampoo category.	Business Standard
Competition	10	6	Facing competition from other established Ayurvedic shampoo brands in the Indian market.	The Economic Times
Use-case Advantage	5	5	Addresses common hair concerns with Ayurvedic ingredients, appealing to health-conscious consumers.	Vogue
Final Market Score	100	66/100 (3.30/5)	Rajah Ayurveda ROOTZ Shampoo offers a competitive Ayurvedic solution with a blend of natural ingredients, catering to the growing demand in the Indian market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
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Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—