Nirvasa Anti Hair Fall Shampoo for Men and Women Infused with Saw Palmetto Biotin Helps in Blocking DHT Reducing Hair Fall Preventing Breakage Sulphate Free Formula 200ml

Nirvasa Anti Hair Fall Shampoo for Men and Women Infused with Saw Palmetto Biotin Helps in Blocking DHT Reducing Hair Fall Preventing Breakage Sulphate Free Formula 200ml

Key Features: - Infused with Saw Palmetto and Biotin to help in blocking DHT, reducing hair fall, and preventing breakage - Sulphate-free formula for gentle cleansing without stripping hair of its natural oils

For whom: - Both men and women dealing with hair fall and breakage issues

Pros: - Contains natural ingredients known for their effectiveness in promoting hair growth and reducing hair fall - Sulphate-free formula is gentle on the scalp and suitable for all hair types

Cons: - Some users may find the size of the bottle (200ml) to be small for frequent use

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Incorporates key ingredients like Saw Palmetto and Biotin known for hair fall reduction.	IndianBeautyHub
Brand Strength	20	15	Established brand with positive consumer reviews and trust in the market.	Brandwatch
Category Momentum	20	10	Growing demand for gender-neutral hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium hair fall control shampoos in India.	Retail360
Competition	10	6	Facing competition from established brands offering similar DHT blocking shampoos in India.	BeautyProductsReview
Use-case Advantage	5	5	Addresses both men and women's hair fall concerns with a specialized formula.	BeautyNewsIndia
Final Market Score	100	66/100 (3.30/5)	Competitively priced anti-hair fall shampoo catering to both genders with proven ingredients.

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