NIDHI S GRANDMAA SECRET Herbal Shampoo for Hair Fall Natural Shampoo for Dandruff with Curry Leaves Hibiscus For Frizzy Damaged Hair For Men and Women Paraben Sulphate Free 200mL

NIDHI S GRANDMAA SECRET Herbal Shampoo for Hair Fall Natural Shampoo for Dandruff with Curry Leaves Hibiscus For Frizzy Damaged Hair For Men and Women Paraben Sulphate Free 200mL

About Product: NIDHI'S GRANDMAA SECRET Herbal Shampoo is a natural solution for hair fall and dandruff. Enriched with curry leaves and hibiscus, this shampoo is designed to nourish and strengthen frizzy, damaged hair. It is suitable for both men and women. Key Features: - Contains natural ingredients like curry leaves and hibiscus - Helps reduce hair fall and dandruff - Nourishes and strengthens hair - Paraben and sulphate free - Suitable for all hair types For whom: This herbal shampoo is ideal for people dealing with hair fall, dandruff, frizzy, and damaged hair. It is suitable for both men and women looking for a natural solution for their hair care needs. Pros: - Natural ingredients - Helps reduce hair fall and dandruff - Nourishes and strengthens hair - Paraben and sulphate free Cons: - May not lather as much as commercial shampoos - Scent may not be appealing to everyone

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Curry leaves and hibiscus target hair fall and dandruff effectively.	Beauty India
Brand Strength	20	18	Established brand with a focus on herbal ingredients.	Brand Equity
Category Momentum	20	15	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar herbal shampoos.	Retail Today
Competition	10	8	Facing competition from established herbal shampoo brands in the market.	MarketWatch
Use-case Advantage	5	5	Addresses multiple hair concerns for both men and women.	Haircare Gazette
Final Market Score	100	76/100 (3.80/5)	Well-positioned herbal shampoo catering to diverse hair needs in a competitive market.

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