Mamaearth Rosemary Anti Hair Fall Shampoo With Rosemary Methi Dana For Reducing Hair Loss Breakage 400 Grams Up To 94 Stronger Hair Up To 93 Less Hair Fall For Men Women

Mamaearth Rosemary Anti Hair Fall Shampoo With Rosemary Methi Dana For Reducing Hair Loss Breakage 400 Grams Up To 94 Stronger Hair Up To 93 Less Hair Fall For Men Women

The Mamaearth Rosemary Anti Hair Fall Shampoo is specially formulated with the goodness of rosemary and methi dana to help reduce hair loss and breakage. It contains natural ingredients that strengthen hair from the roots and promote healthy hair growth.
Key Features: - Contains rosemary and methi dana for stronger hair - Reduces hair fall and breakage - Suitable for both men and women - Free from harmful chemicals like SLS, parabens, and mineral oils
For whom: This shampoo is ideal for individuals who are experiencing hair fall and want to strengthen their hair. It is suitable for all hair types and can be used by both men and women.
Pros: - Helps reduce hair fall and breakage - Strengthens hair from the roots - Free from harmful chemicals - Suitable for all hair types
Cons: - The fragrance may be too strong for some individuals - May not show results immediately

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Innovative formulation with key ingredients known for reducing hair fall and breakage.	CosmeticsDesign
Brand Strength	20	18	Established brand with strong reputation for effective hair care solutions.	Brand Equity
Category Momentum	20	15	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium natural hair care products in the market.	Retail360
Competition	10	9	Facing competition from other established natural hair care brands offering similar benefits.	BeautyMonitor
Use-case Advantage	5	4	Addresses common hair fall concerns for both men and women, widening its target audience.	BeautyInsider
Final Market Score	100	76/100 (3.80/5)	Strong brand with innovative formulation positioned well in growing natural hair care segment.

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