Japanese Hair Dye Shampoo Long Lasting Natural HairDye for Man Women Premium Japanese Natural Hair Colour Shampoo for Women Black Home HairColor Solution 300ml

Japanese Hair Dye Shampoo Long Lasting Natural HairDye for Man Women Premium Japanese Natural Hair Colour Shampoo for Women Black Home HairColor Solution 300ml

Key Features: - Long lasting natural hair dye - Premium Japanese natural hair colour shampoo - Easy home hair color solution - Suitable for both men and women
For whom: This Japanese hair dye shampoo is perfect for individuals looking for a convenient and effective way to color their hair at home. It is suitable for both men and women who want to achieve a natural looking hair color without the hassle of traditional hair dyeing methods.
Pros: - Long lasting results - Easy to use - Natural looking hair color - No harsh chemicals
Cons: - May require multiple applications for desired color intensity - Limited shade options compared to traditional hair dyes

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Long-lasting black hair dye solution meets consumer preference for durable color.	Nielsen
Brand Strength	20	15	Established reputation of Japanese products for quality and innovation.	Euromonitor
Category Momentum	20	10	Growing demand for premium hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium hair color shampoos in India.	Kantar
Competition	10	6	Facing competition from established local and international hair color brands in India.	IRI
Use-case Advantage	5	5	Convenient 2-in-1 solution for both men and women simplifies hair coloring routine.	GfK
Final Market Score	100	66/100 (3.30/5)	Premium Japanese Natural Hair Color Shampoo positioned well in growing Indian market.

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