BSY Noni Dark Brown Hair Color Shampoo 20ml x 6 Sachets Ammonia Free Hair Color Shampoo for men Natural Dark Brown Permanent Hair Dye Shampoo for women Noni Fruit Hair Dye 5 Minutes Hair Colour

BSY Noni Dark Brown Hair Color Shampoo 20ml x 6 Sachets Ammonia Free Hair Color Shampoo for men Natural Dark Brown Permanent Hair Dye Shampoo for women Noni Fruit Hair Dye 5 Minutes Hair Colour

Key Features: - Ammonia-free formula - Made with natural Noni fruit extracts - Permanent hair dye that lasts long - Quick and easy to use, only takes 5 minutes - Comes in convenient sachets for single use

For whom: This hair color shampoo is suitable for both men and women who want a quick and easy way to color their hair at home.

Pros: - Does not contain harsh chemicals like ammonia - Natural ingredients are gentle on the hair - Long-lasting color - Easy to use, no need to mix different solutions - Comes in single-use sachets, perfect for traveling

Cons: - Limited shade range available - May not cover stubborn gray hairs completely - Some users may find the scent too strong

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Convenient 5-minute application suits busy Indian consumers.	Euromonitor
Brand Strength	20	15	Established brand reputation in hair care segment.	Brandwatch
Category Momentum	20	10	Growing demand for natural hair care products in India.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in market.	Retail360
Competition	10	9	Facing competition from both local and international brands.	MarketWatch
Use-case Advantage	5	2	Offers long-lasting color with natural ingredients.	BeautyInsider
Final Market Score	100	66/100 (3.30/5)	Competitively priced natural hair dye with strong brand presence.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—