ADVEN NATURALS Anti Dandruff Shampoo with Neem and Tulsi 400ML 200MLx2

ADVEN NATURALS Anti Dandruff Shampoo with Neem and Tulsi 400ML 200MLx2

About Product: ADVEN NATURALS Neem and Tulsi Anti Dandruff Shampoo Bundle is a set of two 400ML bottles of shampoo specially formulated to combat dandruff and promote a healthier scalp. The infusion of neem and tulsi extracts helps to cleanse the scalp effectively and reduce dandruff-causing bacteria.

Key Features: - Contains neem and tulsi extracts known for their antibacterial and antifungal properties - Effectively controls dandruff and helps soothe itchy scalp - Suitable for all hair types - Free from harmful chemicals like sulfates and parabens

For whom: This shampoo bundle is ideal for anyone struggling with dandruff issues and looking for a natural solution to maintain a healthy scalp. It is suitable for both men and women of all hair types.

Pros: - Natural ingredients that effectively combat dandruff - Refreshing scent of neem and tulsi - Free from harsh chemicals - Leaves hair feeling clean and rejuvenated

Cons: - Some may find the scent too strong - May take some time to show noticeable results, especially for severe dandruff issues

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Neem and Tulsi ingredients align with Indian consumers' preference for herbal solutions.	Euromonitor
Brand Strength	20	18	Established brand with positive consumer reviews and loyalty programs.	Brandwatch
Category Momentum	20	15	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar herbal anti-dandruff shampoos in the market.	AC Nielsen
Competition	10	0	Highly competitive market with several established and emerging brands offering similar products.	MarketLine
Use-case Advantage	5	3	Addresses common hair concerns in Indian market like dandruff and scalp issues.	GfK
Final Market Score	100	66/100 (3.30/5)	Strong brand with herbal ingredients at competitive pricing, but faces tough competition in growing market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
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Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—