Patanjali Kesh Kanti Shikakai Hair Cleanser 200ml

Patanjali Kesh Kanti Shikakai Hair Cleanser 200ml

About Product: Patanjali Kesh Kanti Shikakai Hair Cleanser is a natural hair cleanser enriched with the goodness of shikakai. Shikakai is known for its ability to gently cleanse the hair without stripping it of its natural oils, leaving it soft and smooth.

Key Features: - Contains shikakai, a natural ingredient that promotes healthy hair growth - Cleanses the scalp and hair effectively without harsh chemicals - Helps in reducing dandruff and nourishing the hair from roots to tips - Suitable for all hair types

For whom: This hair cleanser is suitable for both men and women who are looking for a natural and gentle hair cleanser that promotes healthy hair growth and reduces dandruff.

Pros: - Natural ingredients that are gentle on the hair and scalp - Helps in promoting healthy hair growth and reducing dandruff - Leaves hair soft, smooth, and shiny - Suitable for all hair types

Cons: - Some users may not like the scent of shikakai - Bottle packaging may be inconvenient for travel

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Shikakai ingredient aligns with Indian preference for herbal hair care solutions.	Euromonitor
Brand Strength	20	15	Strong brand recognition and trust among Indian consumers.	Brand Equity
Category Momentum	20	10	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar herbal shampoo offerings in India.	Retail360
Competition	10	6	Facing strong competition from established brands like Dove and Pantene in the herbal shampoo segment in India.	Business Standard
Use-case Advantage	5	5	Addresses common hair issues faced by Indian consumers like dandruff and hair fall.	IndiaRetailing
Final Market Score	100	66/100 (3.30/5)	Patanjali Kesh Kanti Shikakai Hair Cleanser 200ml holds a strong position in the Indian herbal shampoo market.

Factor	Rating (out of 5)	Notes
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