Pantene Advanced Haircare Solution Lively Clean Shampoo for Women 200ML

Pantene Advanced Haircare Solution Lively Clean Shampoo for Women 200ML

About Product: Pantene Advanced Haircare Solution Lively Clean Shampoo is specially formulated for women to provide a deep cleansing experience. It effectively removes dirt, oil, and impurities from the scalp and hair, leaving them feeling refreshed and revitalized.

Key Features: - Formulated with Pro-Vitamins and antioxidants to nourish and strengthen hair - Provides a deep cleansing experience without stripping hair of its natural oils - Leaves hair feeling clean, soft, and refreshed - Suitable for all hair types

For Whom: This shampoo is ideal for women who want a thorough cleanse for their hair and scalp. It is suitable for all hair types and can be used on a daily basis.

Pros: - Deep cleansing formula removes dirt and impurities effectively - Nourishes and strengthens hair with Pro-Vitamins and antioxidants - Leaves hair feeling clean, soft, and revitalized - Suitable for daily use on all hair types

Cons: - Some users may find the scent too strong - May not be suitable for those with sensitive scalps

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Tailored for women's hair needs with advanced solutions	GfK
Brand Strength	20	10	Pantene well-established and trusted brand in India	Brandwatch
Category Momentum	20	15	Shampoos category growing steadily in Indian market	Mintel
Price Positioning	20	10	Competitively priced for the features offered	Euromonitor
Competition	10	6	Facing moderate competition from similar mid-range shampoos	Kantar
Use-case Advantage	5	5	Addresses common hair issues faced by Indian women	Nielsen
Final Market Score	100	66/100 (3.30/5)	Pantene Lively Clean Shampoo scores well in a competitive Indian shampoo market.

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