Mintop Pro Shampoo For Hair Fall Control Fortified With Procapil And Redensyl Helps Increase Hair Shine Softness Sulphate Free Helps Strengthen Hair Roots 100 Ml

Mintop Pro Shampoo For Hair Fall Control Fortified With Procapil And Redensyl Helps Increase Hair Shine Softness Sulphate Free Helps Strengthen Hair Roots 100 Ml

Key Features: - Formulated with Procapil and Redensyl to help control hair fall - Helps increase hair shine and softness - Sulphate-free formula - Strengthens hair roots for healthier growth - Comes in a 100 ml bottle for convenient use
For whom: - Ideal for individuals experiencing hair fall and looking to strengthen their hair - Suitable for all hair types, including colored and chemically-treated hair - Recommended for both men and women seeking a solution for hair fall
Pros: - Effective in controlling hair fall and promoting hair growth - Improves hair shine and softness - Fortified with Procapil and Redensyl for added benefits - Sulphate-free formula is gentle on the hair and scalp - Helps strengthen hair roots for long-term results
Cons: - Some individuals may prefer a larger bottle size for extended use - Results may vary depending on individual hair type and condition

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Innovative ingredients like Procapil and Redensyl cater to specific hair fall concerns	CosmeticsDesign, BeautyPackaging
Brand Strength	20	10	Established brand with positive reputation in hair care segment	Brand Equity, AC Nielsen
Category Momentum	20	15	Growing demand for hair fall control shampoos in Indian market	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced compared to similar hair fall control shampoos in the market	Retail360, Pricebaba
Competition	10	6	Facing competition from established hair care brands offering similar hair fall control products	Business Standard, The Economic Times
Use-case Advantage	5	5	Addresses multiple hair concerns like hair fall, shine, softness, and root strength	Vogue, Elle
Final Market Score	100	66/100 (3.30/5)	Competitively positioned hair fall control shampoo with innovative ingredients

Factor	Rating (out of 5)	Notes
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