KERATINE PROFESSIONAL Smoothenig Shampoo For Weak Damaged Hair 1 Count

KERATINE PROFESSIONAL Smoothenig Shampoo For Weak Damaged Hair 1 Count

- Product Description: KERATINE PROFESSIONAL Smoothing Shampoo is specially formulated for weak and damaged hair. It contains keratin proteins that help strengthen and nourish the hair, leaving it smooth and silky.
- Key Features: This shampoo helps to gently cleanse the hair while providing intense hydration and repair. It helps to reduce frizz and improve manageability, making it easier to style your hair.
- For Whom: This shampoo is ideal for anyone with weak, damaged, or frizzy hair. It is suitable for all hair types and can be used daily to maintain healthy hair.
- Pros: The KERATINE PROFESSIONAL Smoothing Shampoo helps to improve the overall health and appearance of the hair. It helps to restore strength and shine, while also protecting the hair from future damage.
- Cons: Some users may find the price of this shampoo to be on the higher side compared to other regular shampoos. Additionally, the scent of the product may not be appealing to everyone.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Tailored for weak and damaged hair, meeting consumer needs.	Beauty Insider, Vogue India
Brand Strength	20	18	Well-known brand with a reputation for quality hair products.	Brand Equity
Category Momentum	20	15	Growing demand for hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail Today
Competition	10	10	Facing moderate competition from other smoothing shampoos.	Hair & Beauty News
Use-case Advantage	5	3	Offers effective smoothing for weak and damaged hair types.	Haircare Magazine
Final Market Score	100	76/100 (3.80/5)	Strong brand and tailored features position this shampoo well in the Indian market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—