Streax Professional Vitariche Gloss Hair Serum 200ml for Dry Frizzy Hair for Women Enhance Shine and Smoothness Anti Frizz With Vitamin E Macadamia Oil For Curly Hair Straight Hair Wavy Hair

Streax Professional Vitariche Gloss Hair Serum 200ml for Dry Frizzy Hair for Women Enhance Shine and Smoothness Anti Frizz With Vitamin E Macadamia Oil For Curly Hair Straight Hair Wavy Hair

About Product: Streax Professional Vitariche Gloss Hair Serum is specially formulated for dry and frizzy hair to enhance shine and smoothness. This serum contains Vitamin E and Macadamia Oil, known for their nourishing properties that help in taming frizz and adding a healthy shine to the hair.

Key Features: - Enriched with Vitamin E and Macadamia Oil - Helps in controlling frizz and adding shine - Suitable for all hair types - Lightweight formula that doesn't weigh down the hair

For whom: This hair serum is perfect for women with dry, frizzy, curly, straight, or wavy hair looking to add shine and manage frizz effectively. It is suitable for all hair types and can be used on both damp and dry hair.

Pros: - Adds shine and smoothness to the hair - Controls frizz effectively - Nourishes and hydrates the hair - Suitable for all hair types

Cons: - May be too heavy for those with very fine hair - Strong fragrance that may bother sensitive noses.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a wide range of benefits suitable for diverse hair types	Vogue India
Brand Strength	20	18	Established brand with strong reputation in hair care	Brand Equity
Category Momentum	20	15	Growing demand for hair serums in Indian market	Mintel
Price Positioning	20	15	Competitively priced compared to similar products in the market	Retail Today
Competition	10	5	Facing strong competition from both local and international hair serum brands	Business Standard
Use-case Advantage	5	3	Addresses common hair concerns like frizz and dryness effectively	Elle India
Final Market Score	100	76/100 (3.80/5)	Well-positioned hair serum with strong brand and feature fit

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