Olivia Moisture Lock Nourishment Hair Serum with Argan Oil for Women 100ml Moisture Lock Frizz Control Tangle Free Shine Leave In Hair Treatment with Heat Protection for Dry Damaged Hair

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Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and features position Olivia Hair Serum well in the competitive Indian hair care market.
Rs.182.00 Rs.260.00
Best price from Amazon.in Amazon.in

Details

Olivia Moisture Lock Nourishment Hair Serum with Argan Oil for Women 100ml Moisture Lock Frizz Control Tangle Free Shine Leave In Hair Treatment with Heat Protection for Dry Damaged Hair

The Olivia Moisture Lock Nourishment Hair Serum is a must-have product for women looking to nourish and protect their hair. Formulated with argan oil, this serum provides deep hydration and locks in moisture, leaving hair feeling soft and smooth.

Key features of this serum include frizz control, tangle-free detangling, and added shine. It also offers heat protection, making it ideal for those who frequently use heat styling tools on their hair.

This serum is suitable for women with dry, damaged hair looking to restore health and vitality to their locks. Whether you have curly, straight, or wavy hair, this serum can help improve the overall quality and appearance of your hair.

Pros of the Olivia Moisture Lock Nourishment Hair Serum include its lightweight formula that doesn't weigh hair down, its pleasant scent, and its ability to provide long-lasting hydration. Additionally, the heat protection feature makes it a versatile product for those who style their hair regularly.

Cons of this serum may include the need to use a generous amount for longer or thicker hair, as well as the potential for build-up if overused. Some users may also find the scent to be too strong for their preference.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Argan oil and heat protection align with current consumer preferences. Euromonitor
Brand Strength 20 18 Established brand with strong reputation in hair care. Brand Equity
Category Momentum 20 15 Growing demand for hair serums in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar serums in the market. Retail360
Competition 10 10 Facing moderate competition from other established hair serum brands. BeautyInsider
Use-case Advantage 5 3 Effective solution for dry and damaged hair concerns. Vogue
Final Market Score 100 76/100 (3.80/5) Strong brand and features position Olivia Hair Serum well in the competitive Indian hair care market.

India Trend Score

FactorRating (out of 5)Notes
Social Media Buzz0.0
Retail Presence0.0
Price Appeal0.0
Community Hype0.0
Festive Sales0.0
Performance in Climate0.0

Price Comparison

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Olivia Moisture Lock Nourishment Hair Serum with Argan Oil for Women 100ml Moisture Lock Frizz Control Tangle Free Shine Leave In Hair Treatment with Heat Protection for Dry Damaged Hair

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Rs.182.00 Rs.260.00