HABIBS COSMETICS Sheen hair Serum For Smooth Anti Frizz Hair Serum high Gloss silky Smooth Finish enriched with Aloevera sunflower Oil 75ml

HABIBS COSMETICS Sheen hair Serum For Smooth Anti Frizz Hair Serum high Gloss silky Smooth Finish enriched with Aloevera sunflower Oil 75ml

Key Features: - Helps to smooth frizzy hair and add shine - Enriched with aloe vera and sunflower oil for added hydration - Provides a silky smooth finish to your hair

For whom: - Suitable for all hair types - Ideal for those looking to achieve a glossy, sleek look - Perfect for taming unruly hair and reducing frizz

Pros: - Adds shine and smoothness to the hair - Helps to combat frizz and flyaways - Leaves hair feeling soft and hydrated

Cons: - May be too heavy for fine hair types - Scent may be overpowering for some individuals

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The serum's ingredients like Aloe Vera and Sunflower Oil cater to the Indian market's preference for natural products.	Euromonitor
Brand Strength	20	18	Habibs Cosmetics is a well-known brand with a loyal customer base.	Brandwatch
Category Momentum	20	15	Hair serums in India are experiencing high demand and growth.	Mintel
Price Positioning	20	15	Competitively priced compared to similar serums in the market.	Retail360
Competition	10	5	Facing moderate competition from established and new brands offering similar serums.	Vogue
Use-case Advantage	5	3	Provides smooth and frizz-free hair, meeting a common need in the Indian market.	BeautyInsider
Final Market Score	100	76/100 (3.80/5)	Habibs Cosmetics Sheen Hair Serum is well-positioned in the Indian market with its natural ingredients and competitive pricing.

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