Alpenia iM xia Plus Hair Strengthening Shampoo 150ml

Alpenia iM xia Plus Hair Strengthening Shampoo 150ml

Alpenia iM xia Plus Hair Strengthening Shampoo is a premium hair care product designed to promote stronger and healthier hair.

Key Features: - Enriched with vitamins and minerals to nourish the scalp and hair follicles - Formulated with natural ingredients to promote hair growth and prevent breakage - Helps to improve hair texture and shine - Suitable for all hair types

For whom: Alpenia iM xia Plus Hair Strengthening Shampoo is suitable for both men and women who are looking to improve the strength and overall health of their hair.

Pros: - Effectively strengthens hair and reduces breakage - Nourishes scalp and promotes healthy hair growth - Pleasant scent - Suitable for daily use

Cons: - May be on the pricier side compared to other shampoos - Some users may prefer a more lathering formula

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Contains key ingredients for effective hair strengthening.	CosmeticsDesign
Brand Strength	20	10	Established brand reputation with loyal customer base.	Brandwatch
Category Momentum	20	15	Growing demand for hair strengthening shampoos in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	6	Facing moderate competition from established and new brands.	Euromonitor
Use-case Advantage	5	5	Addresses specific hair strengthening needs effectively.	BeautyInsider
Final Market Score	100	66/100 (3.30/5)	Alpenia iM xia Plus 150ml Hair Strengthening Shampoo holds a strong position in the Indian shampoo market segment.

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