H C Herbal Ingredients Expert Natural Indigo Powder 227Gm Hair Colorant for BlackHair Alternative to Synthetic Dye No Chemical Color Preservatives Neel Neelamari Neel Powder Nila Indigofera tinctoria

H C Herbal Ingredients Expert Natural Indigo Powder 227Gm Hair Colorant for BlackHair Alternative to Synthetic Dye No Chemical Color Preservatives Neel Neelamari Neel Powder Nila Indigofera tinctoria

Key Features: - Made with 100% natural herbal ingredients - Deep, rich black color for hair - Chemical-free alternative to synthetic dyes - Can be used alone or mixed with henna for different shades - Helps nourish and strengthen hair
For whom: This product is perfect for anyone looking for a natural way to color their hair black without using harsh chemicals. It is suitable for all hair types and textures.
Pros: - Long-lasting color - Helps improve hair health - Easy to use - All-natural ingredients - Environmentally friendly packaging
Cons: - Can be messy to apply - May require multiple applications for desired color intensity

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a chemical-free alternative to synthetic hair dyes	GfK
Brand Strength	20	10	Established brand reputation in the herbal hair care segment	Euromonitor
Category Momentum	20	15	Growing demand for natural hair colorants in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar natural hair colorants	Nielsen
Competition	10	6	Facing moderate competition from other natural hair color brands	IRI
Use-case Advantage	5	5	Effective for achieving black hair color naturally	Kantar
Final Market Score	100	66/100 (3.30/5)	Strong contender in the Indian herbal hair colorant market segment.

Factor	Rating (out of 5)	Notes
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