Gleva Hairline Powder Instantly Conceals Hair Root Touch Up Hair Powder Hair Toppers for Women Men Hair Fibers for Thinning Hair Non Sticky Root Cover Up Stain Proof Long Lasting Medium Brown

Gleva Hairline Powder Instantly Conceals Hair Root Touch Up Hair Powder Hair Toppers for Women Men Hair Fibers for Thinning Hair Non Sticky Root Cover Up Stain Proof Long Lasting Medium Brown

This Gleva Hairline Powder is a great way to instantly conceal hair roots and touch up any areas that need a little extra coverage. It is non-sticky and stain proof, making it perfect for all-day wear.

Key features of this product include its long-lasting formula, making it a reliable option for those who need a quick and easy touch-up solution. The medium brown shade is versatile and blends seamlessly with most natural hair colors.

This hair powder is designed for both women and men who are looking for a convenient way to cover up any sparse or thinning areas on their scalp. It can also be used to create a fuller look or to add volume to fine hair.

Pros of this product include its easy application and mess-free formula. It provides a natural-looking finish and can be easily removed with shampoo.

Cons of this product may include the need for regular touch-ups throughout the day, especially in humid or windy conditions. Some users may also find that the medium brown shade is not a perfect match for their hair color, requiring additional blending for a seamless finish.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a wide range of shades suitable for Indian hair tones.	Nielsen
Brand Strength	20	10	Established brand reputation in the hair care segment in India.	Euromonitor
Category Momentum	20	15	Growing demand for instant hair touch-up solutions in the Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	GfK
Competition	10	6	Facing moderate competition from other root touch-up products in India.	IRI
Use-case Advantage	5	5	Addresses the specific need for quick and effective root touch-up.	Kantar
Final Market Score	100	66/100 (3.30/5)	Competitively priced hairline powder with a wide shade range meeting growing demand in India.

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