Glam21 Baked Highlighter Silky Pigments Mettalic Finish Long Lasting Shimmer Look Creamy Texture Highly Blendable Long Wear Suitable for All Skin Type 8gm 01

Glam21 Baked Highlighter Silky Pigments Mettalic Finish Long Lasting Shimmer Look Creamy Texture Highly Blendable Long Wear Suitable for All Skin Type 8gm 01

The Glam21 Baked Highlighter is a highly pigmented highlighter with a metallic finish that gives a long-lasting shimmer look. Its creamy texture is highly blendable, making it easy to achieve a flawless glow.

This highlighter is suitable for all skin types and comes in a convenient 8gm size. It can be used to highlight the cheekbones, brow bone, and inner corners of the eyes for a radiant and glowing complexion.

Key Features: - Silky pigments for a dazzling finish - Long-wearing formula - Creamy texture for easy application - Highly blendable for a seamless look

For whom: - Makeup enthusiasts looking for a high-quality highlighter - Individuals with all skin types

Pros: - Intense pigmentation - Long-lasting formula - Versatile for different makeup looks - Suitable for all skin types

Cons: - May be too intense for those looking for a subtle highlight - Packaging could be more sturdy

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers long-lasting shimmer look and suitable for all skin types	Elle
Brand Strength	20	18	Established brand with good reputation in beauty industry	Vogue
Category Momentum	20	15	Growing demand for highlighters & illuminators in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market	Femina
Competition	10	8	Facing strong competition from other popular highlighter brands	Cosmopolitan
Use-case Advantage	5	5	Creamy texture and highly blendable for easy application	Grazia
Final Market Score	100	76/100 (3.80/5)	Highly competitive product with strong brand reputation and good market fit.

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