Glam21 2 In 1 HD Compact Powder Oil Free Waterproof Sweat Resistant Formula Long Lasting Freshness Suitable For Oily Skin Chesnut 20gm

Glam21 2 In 1 HD Compact Powder Oil Free Waterproof Sweat Resistant Formula Long Lasting Freshness Suitable For Oily Skin Chesnut 20gm

This Glam21 2 in 1 HD Compact Powder is specially formulated to be oil-free, waterproof, and sweat resistant, making it perfect for long-lasting wear even in humid conditions. Its Chesnut shade is ideal for those with oily skin, providing a matte finish that controls shine throughout the day.

Key Features: - Oil-free formula - Waterproof and sweat resistant - Long-lasting freshness - Suitable for oily skin - Chesnut shade for a matte finish

This product is perfect for individuals with oily skin who struggle to keep their makeup in place throughout the day. Its long-lasting formula ensures that your skin stays looking fresh and matte, even in hot and humid weather.

Pros: - Controls shine - Provides a matte finish - Long-lasting wear - Waterproof and sweat resistant

Cons: - Limited shade range available - May require touch-ups throughout the day for very oily skin types

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	High-definition formula with oil-free, waterproof, and sweat-resistant properties aligns with current consumer preferences for long-lasting freshness on oily skin.	GfK
Brand Strength	20	15	Established brand with a loyal customer base in the compact powder segment.	Euromonitor
Category Momentum	20	10	Growing demand for oil-free compact powders in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Kantar
Competition	10	6	Facing moderate competition from other established compact powder brands offering similar features.	IRI
Use-case Advantage	5	5	Addresses the specific need for long-lasting freshness on oily skin, catering to a niche market segment.	Nielsen
Final Market Score	100	66/100 (3.30/5)	Strong product with competitive features and pricing in the compact powder segment.

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