Glam 21 Perfecting Stick Concealer Enriched with Vitamin E Contouring Highlighting Lightweight Make up Natural Matte Finish 8gm 03

Glam 21 Perfecting Stick Concealer Enriched with Vitamin E Contouring Highlighting Lightweight Make up Natural Matte Finish 8gm 03

The Glam 21 Perfecting Stick Concealer is a versatile makeup product that is enriched with Vitamin E. It helps to conceal imperfections, contour the face, and highlight the high points for a flawless finish. This lightweight formula provides a natural matte finish that lasts all day.

Key features of this product include its easy application with a convenient stick format, its long-lasting formula, and its ability to blend seamlessly into the skin. The Vitamin E helps to nourish and protect the skin, making it suitable for all skin types.

This product is perfect for anyone looking to achieve a flawless complexion with minimal effort. It is ideal for everyday use or for special occasions when you want your makeup to look impeccable.

Pros: - Easy to apply with a convenient stick format - Long-lasting formula that stays in place all day - Versatile product that can be used for concealing, contouring, and highlighting - Enriched with Vitamin E to nourish and protect the skin Cons: - May not provide enough coverage for extremely dark spots or blemishes - Limited shade range may not cater to all skin tones

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers lightweight formula and vitamin E benefits.	Vogue India
Brand Strength	20	18	Established brand with good reputation in cosmetics.	Brand Equity
Category Momentum	20	15	Growing demand for concealers in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products.	Retail Today
Competition	10	8	Facing strong competition from other popular brands.	Cosmopolitan India
Use-case Advantage	5	5	Versatile for contouring and highlighting needs.	Elle India
Final Market Score	100	76/100 (3.80/5)	Well-positioned concealer with strong brand backing in a competitive market.

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